Digital Di Consultants

Marketo vs. HubSpot vs. Pardot: Top Platforms Compared

With marketing automation now a mission-critical capability for lead generation and customer engagement, choosing the right platform for your needs and budget becomes paramount. When evaluating the crowded marketplace of providers marketing teams now face, three leaders consistently rise to the top across analyst reports and customer satisfaction surveys – Marketo, HubSpot and Pardot.   But… Continue reading Marketo vs. HubSpot vs. Pardot: Top Platforms Compared

Beginner’s Guide To Setting Up Marketing Automation

Marketing automation is transforming the way modern businesses reach, convert, and retain customers. For companies just getting started with automation, the setup process can seem daunting. In this beginner’s guide, we’ll walk through the basics of what automation is, why it’s valuable, and how to choose and implement the right marketing automation platforms and workflows… Continue reading Beginner’s Guide To Setting Up Marketing Automation